Q: Nikki, your journey into wellness was influenced by traditional Persian remedies, including the use of saffron. Can you share how these ancient practices, combined with modern scientific research, have informed your approach to creating products that support mental health?
Growing up in a Persian household, I was immersed in the healing wisdom of ancient remedies—saffron being one of my mother’s most cherished ingredients. It wasn’t just a spice; it was a symbol of care, warmth, and connection. As I grew older and moved through my own journey from Maiden to Mother, I began to understand its deeper impact on emotional and spiritual well-being. That personal journey deepened my commitment to wellness and led me to discover how these traditional practices align with what modern science is now validating—especially around mood regulation, inflammation, and nervous system support. At THE FULLEST, we bridge this ancestral knowledge with rigorous clinical research to create products that truly work. Our saffron-based line is rooted in both ancient reverence and modern efficacy. We’re not guessing—we’re using therapeutic, clinically-backed dosages to help people feel like the best version of themselves, naturally.
Q: The Fullest emphasizes saffron's impact on mental health. Could you explain the science behind this and how integrating clinically-backed dosages of saffron into daily routines can foster emotional well-being?
Saffron is one of the most well-studied botanicals for mental health. Clinical research shows that a daily dose of 30mg can be as effective as leading pharmaceutical drugs—like Prozac or Ritalin—for supporting symptoms of anxiety, depression, and ADHD, but without the side effects. It works by gently modulating serotonin reuptake and supporting the body’s natural production of neurotransmitters. In other words, it helps your body do what it was designed to do—just with a little extra support. At THE FULLEST, we incorporate that exact therapeutic dose into our Warm Feelings saffron latte and Kinder Thoughts capsules. When used daily, saffron helps support emotional resilience, a regulated nervous system, and a deeper sense of inner calm and clarity.
Q: Your background spans plant-based nutrition, yoga, Reiki, and learnings from wellness pioneers. How have these diverse experiences in ancient and modern healing practices shaped your product formulations and overall offerings at The Fullest?
My own healing journey has been multi-dimensional. From exploring plant-based nutrition to diving deep into yoga, Reiki, and other ancient modalities, I’ve always been drawn to tools that bring us back to balance—body, mind, and spirit. These experiences have shaped every aspect of our offerings at THE FULLEST. Our products aren’t quick fixes—they’re rooted in ritual. They support emotional, mental, and physical well-being in ways that feel intuitive, gentle, and powerful. Whether it’s the purity of our sourcing or the intention behind each formulation, everything is designed to help people reconnect with themselves—and remember that healing is an inside job.
Q: You've had the opportunity to travel and learn from renowned wellness pioneers, exploring various healing modalities. How have these experiences shaped the offerings at The Fullest, and what role do these ancient and modern practices play in your product line?
Traveling and learning from some of the world’s most inspiring wellness leaders helped me understand that healing is universal—but it’s also deeply personal. Every culture has its own wisdom, often rooted in nature, and I saw how far we’ve drifted from that innate intelligence in the West. That realization is at the core of THE FULLEST. We’re reconnecting people to ancient wisdom, but doing it in a way that meets them where they are today. Our products honor time-tested practices—like the use of saffron for mood, sleep, and inflammation—while being clinically dosed and formulated for today’s modern lifestyle. It’s where science and spirit meet.
Q: The Fullest evolved from a wellness platform into a holistic product line. What inspired this transition, and how does your commitment to mental health drive the creation of products that support a fulfilling life?
THE FULLEST began as a platform to share wellness content and conversations I felt were missing from the mainstream narrative. But over time, I realized people didn’t just need inspiration—they needed tangible tools they could integrate into their lives. That shift became especially clear after becoming a mother. I felt called to create something that truly supported the root of our well-being—mental and emotional health. When we feel good mentally, everything else flows. That’s why our entire product line is designed to nourish the nervous system, uplift mood, and support a calm, focused, and vibrant life. It’s not about trends—it’s about truth.
Q: For someone new to The Fullest and interested in beginning a wellness journey with your products, where should they start?
Start with Warm Feelings—our signature saffron latte. It’s both effective and comforting, and a beautiful way to build a nourishing daily ritual. If you prefer a capsule, Kinder Thoughts delivers the same therapeutic dose in a simpler format.If you’re ready to go deeper, the Happy Habits Bundle combines both products and is perfect for establishing long-term support for emotional well-being and nervous system balance.
Q: Lastly, where can our readers connect with you, learn more about The Fullest, and explore your holistic product line?
You can find everything at thefullest.com, including our product line, blog, and recipes. You can also connect with us on Instagram @thefullestco, where we share daily inspiration, customer stories, and insights to support your wellness journey. I’m always honored to connect with our community and share in this healing path together.
